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About the exhibition

The design of persuasion. Whether consciously or unconsciously, you would have seen, heard, read, touched or even participated in various advertising campaigns, brochures and media. These have shocked you, touched you or made you laugh out loud. Learn the design of persuasion through the compelling messages by the best designers and design agencies in the world. At the Red Dot Design Museum, you will be able to view the best of communication design from editorials, websites, posters to TV commercials.

How is the exhibition curated?

The exhibition presents the winners of the Red Dot Award: Communication Design.

This award, headquartered in Germany,  is one of the largest and most prestigious design award for communication design in the world. 

In 2015, the award receives 7,451 creative work in the field of communication design from 53 countries. A jury panel of 27 international experts met and debated in Germany and select the winning designs that is represented as "Convey" in the museum.

Red Dot Design Museum Singapore is one of the design spaces in The Design District. The mobile app is a self-guided walking trail that directs you to interest places of interest in the city.